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This week marks the biggest online dating week of the year (combined with the biggest divorce week of the year).Whether it’s a failed relationship or the urge for a new beginning that has propelled you into the dating wilderness, online dating almost certainly has someone waiting for you. Match group now owns Tinder, Plenty Of Fish, Ok Cupid and, of course, Match, making it the biggest player in the online and app dating industry.Another friend is about to marry the short, bald banker with absolutely no ‘online dating’ message-type chat she met at a party.As a 5ft 9in glamorous cocktail type who says she hates bankers, she freely admits she’d have swiped right past him on Tinder or blocked him on Match – and he may well have done the same.
It is 100s of questions long and asks many probing questions about religion and moral views.
It seems unavoidable that if we have filters and tick-boxes for features and likes or dislikes, we could be cutting off literally thousands of potential suitors because of something we might have thought minor or irrelevant if we met in the flesh.
And, by the way, the tick-box that chooses whether you’re shown people with children or not can have an even more dramatic result, with 90% of the people I asked (a straw poll of 10 in the office) saying they’d chosen not to be shown people with children.
When she reduced her height to 5ft 9in, that rocketed to almost 2,000.
A full 1,600 men would have unknowingly discounted this amazing person because of 2.5cm of extra leg length – and she would have continued to find internet dating limited and unsuccessful.